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Feeding Support

Benefits of breastfeeding

What happens in your baby’s first years has a big effect on how healthy he or she will be in the future. Mum’s milk gives your baby all the nutrients he or she needs for around the first 6 months of life (and it’s important beyond 6 months too). It helps to protect your baby from infections and other diseases, and as a mum, it also reduces your chances of getting some illnesses later in life.

Breastfeeding also helps you and your baby to get closer – physically and emotionally. So while you are feeding your baby, the bond between you grows stronger. Infant formula is made from cows’ milk and other ingredients. It doesn’t contain the ingredients that help protect your baby from infection and disease. Only your body can make those.

 
Responsive Feeding Team

The ABUHB Responsive Feeding Team can provide feeding support for parents and run regular feeding groups throughout the 5 boroughs. All the details are below, parents can turn up to any of the groups below, not just the ones in their area.

There is also a host of useful information, websites and videos on the Responsive Feeding Linktree

 

National Breastfeeding Helpline

Breastfeeding information and support available 24 hours a day, every day of the year. 
Call The National Breastfeeding Helpline on: 0300 100 0212

The National Breastfeeding Helpline offers friendly, non-judgemental, independent, evidence based breastfeeding support and information to anyone in the UK who needs it. The helpline is provided by the Breastfeeding Network and the Association of Breastfeeding Mothers.

 

 
Breastfeeding Welcome Scheme

We're looking for businesses and premises across Gwent to become 'Breastfeeding Welcome' venues. The 'Breastfeeding Welcome Scheme' aims to promote, protect and support parent’s right to breastfeed in public, and to increase the acceptability of breastfeeding as a normal activity. 

What are the benefits to my business / premises?

As well as supporting parents's legal right to breastfeed in public, being part of the scheme offers business/premises a number of benefits:

  • Free publicity: Once accredited your business will be promoted via multimedia platforms across the Region and Wales, including regional breastfeeding and local authority websites, with national links.
  • Potential new customers / clients: All new parents will be informed of 'Breastfeeding Welcome' venues both antenatally and postnatally. Parents with babies and young children will want to visit premises they know will cater for their needs.
  • Local promotion: At intervals throughout the year local media will be informed of what is happening with breastfeeding in the Gwent Region. 

How can my business or premises get involved?

If your business/premise would like to become a Breastfeeding Welcome Venue, sign up here: Breastfeeding Welcome Sign Up